The Resource Selling the dream : a novel, by Hugh Mackay
Selling the dream : a novel, by Hugh Mackay
Resource Information
The item Selling the dream : a novel, by Hugh Mackay represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Randwick City Library.This item is available to borrow from 1 library branch.
Resource Information
The item Selling the dream : a novel, by Hugh Mackay represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Randwick City Library.
This item is available to borrow from 1 library branch.
- Summary
- Lincoln The Hunter is living the dream. Universally admired and terrifically charming, he has a formidable reputation in the world of advertising, and is the jewel in the crown of agency KK&C. When Linc is handed the reins of the high-budget, high-profile campaign for the groundbreaking new snack 'The Ripper', he knows it's his chance to leverage his way to greater success and greener, more glamourous pastures. No matter that it will leave KK&C floundering in his wake ...Ruthless in his pursuit of professional success, it doesn't occur to Linc that he himself might be the pawn in this great game of advertising, where no method - be it a calculated office affair or 'disruptive skydiving' - is off limits to aid in selling the dream. In this laugh-out-loud funny and frighteningly believable satire, Hugh Mackay lays bare the machinations of this multi-million-dollar industry, and leaves you wondering just where the line between parody and reality falls
- Language
- eng
- Extent
- 228 pages
- Isbn
- 9781743534861
- Label
- Selling the dream : a novel
- Title
- Selling the dream
- Title remainder
- a novel
- Statement of responsibility
- by Hugh Mackay
- Language
- eng
- Summary
- Lincoln The Hunter is living the dream. Universally admired and terrifically charming, he has a formidable reputation in the world of advertising, and is the jewel in the crown of agency KK&C. When Linc is handed the reins of the high-budget, high-profile campaign for the groundbreaking new snack 'The Ripper', he knows it's his chance to leverage his way to greater success and greener, more glamourous pastures. No matter that it will leave KK&C floundering in his wake ...Ruthless in his pursuit of professional success, it doesn't occur to Linc that he himself might be the pawn in this great game of advertising, where no method - be it a calculated office affair or 'disruptive skydiving' - is off limits to aid in selling the dream. In this laugh-out-loud funny and frighteningly believable satire, Hugh Mackay lays bare the machinations of this multi-million-dollar industry, and leaves you wondering just where the line between parody and reality falls
- Cataloging source
- APLS
- http://library.link/vocab/creatorDate
- 1938-
- http://library.link/vocab/creatorName
- Mackay, Hugh
- Index
- no index present
- Literary form
- fiction
- http://library.link/vocab/subjectName
-
- Advertising agencies
- Advertising executives
- Advertising campaigns
- Advertisers
- Label
- Selling the dream : a novel, by Hugh Mackay
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Control code
- 000059857040
- Dimensions
- 21 cm.
- Extent
- 228 pages
- Isbn
- 9781743534861
- Isbn Type
- (paperback)
- Lccn
- be2017000658
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- System control number
- (OCoLC)973516611
- Label
- Selling the dream : a novel, by Hugh Mackay
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Control code
- 000059857040
- Dimensions
- 21 cm.
- Extent
- 228 pages
- Isbn
- 9781743534861
- Isbn Type
- (paperback)
- Lccn
- be2017000658
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- System control number
- (OCoLC)973516611
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.randwick.nsw.gov.au/portal/Selling-the-dream--a-novel-by-Hugh/UxpJH3JTJgc/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.randwick.nsw.gov.au/portal/Selling-the-dream--a-novel-by-Hugh/UxpJH3JTJgc/">Selling the dream : a novel, by Hugh Mackay</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.randwick.nsw.gov.au/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="https://link.randwick.nsw.gov.au/">Randwick City Library</a></span></span></span></span></div>
