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The Resource One click : Jeff Bezos and the rise of Amazon.com, Richard L. Brandt

One click : Jeff Bezos and the rise of Amazon.com, Richard L. Brandt

Label
One click : Jeff Bezos and the rise of Amazon.com
Title
One click
Title remainder
Jeff Bezos and the rise of Amazon.com
Statement of responsibility
Richard L. Brandt
Creator
Subject
Language
eng
Summary
Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. Yet Amazon's success is largely down to CEO and founder Jeff Bezos, a man described as both a 'happy-go-lucky mogul' and a 'notorious micromanager'. His high energy, passionate approach to retailing has driven Amazon to the top. Jeff Bezos is smart. Originally a computer geek, he had the vision to capitalise on the untapped online market for books. He's also a calculating machine who creates 'deal-flow' charts for every major decision, from what business to create to how to chose a spouse. One Click explores what makes Bezos Bezos. Through detailed research and interviews with Amazon employees, competitors and observers, Richard Brandt has deciphered how Bezos thinks, what drives his actions and how he makes his business decisions. Amazon.com was waiting to be discovered. It took Bezos's unique character and strategy to make it happen. Anyone in the business world can learn from his reinvention of the retail landscape
Biography type
individual biography
http://library.link/vocab/creatorName
Brandt, Richard L
Dewey number
381.142
Index
no index present
Literary form
non fiction
http://library.link/vocab/subjectName
  • Bezos, Jeffrey
  • Amazon.com (Firm)
  • Electronic commerce
Label
One click : Jeff Bezos and the rise of Amazon.com, Richard L. Brandt
Instantiates
Publication
Note
Includes index
Bibliography note
Includes bibliographical references and index
Control code
000047946590
Dimensions
22 cm.
Extent
214 p.
Isbn
9780670920662
Isbn Type
(pbk)
Label
One click : Jeff Bezos and the rise of Amazon.com, Richard L. Brandt
Publication
Note
Includes index
Bibliography note
Includes bibliographical references and index
Control code
000047946590
Dimensions
22 cm.
Extent
214 p.
Isbn
9780670920662
Isbn Type
(pbk)

Library Locations

    • Lionel Bowen Library and Community CentreBorrow it
      669-673 Anzac Parade, Marouba, NSW, 2035, AU
      -33.938111 151.237977
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