The Resource Big bucks, big pharma : marketing disease & pushing drugs, (online streaming)
Big bucks, big pharma : marketing disease & pushing drugs, (online streaming)
Resource Information
The item Big bucks, big pharma : marketing disease & pushing drugs, (online streaming) represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Randwick City Library.This item is available to borrow from 1 library branch.
Resource Information
The item Big bucks, big pharma : marketing disease & pushing drugs, (online streaming) represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Randwick City Library.
This item is available to borrow from 1 library branch.
- Summary
- Big Bucks, Big Pharma pulls back the curtain on the advertising tactics of the multi-billion dollar pharmaceutical industry to expose how it uses, manipulates, and sometimes creates illness in the pursuit of profit. With the help of health professionals and media scholars, the film dissects some of the most striking pharmaceutical ads on televison, in the end revealing how the industry exploits people's emotions to promote the use of prescription drugs
- Language
-
- eng
- eng
- Extent
- 1 online resource (1 video file, 46 min.)
- Label
- Big bucks, big pharma : marketing disease & pushing drugs
- Title
- Big bucks, big pharma
- Title remainder
- marketing disease & pushing drugs
- Language
-
- eng
- eng
- Summary
- Big Bucks, Big Pharma pulls back the curtain on the advertising tactics of the multi-billion dollar pharmaceutical industry to expose how it uses, manipulates, and sometimes creates illness in the pursuit of profit. With the help of health professionals and media scholars, the film dissects some of the most striking pharmaceutical ads on televison, in the end revealing how the industry exploits people's emotions to promote the use of prescription drugs
- Cataloging source
- MaNoMEF
- Characteristic
- videorecording
- Credits note
- Narrator, Amy Goodman ; editor, Ronit Ridberg ; camera, David Rabinovitz ; music, Andrew Killoy, Peter Brandoli
- Date time place
- Originally produced by Media Education Foundation in 2006
- Intended audience
-
- Grade 9+
- Higher education
- http://library.link/vocab/relatedWorkOrContributorName
-
- Alper, Loretta
- Brandoli, Peter
- Earp, Jeremy
- Goodman, Amy
- Jhally, Sut
- Killoy, Andrew
- Rabinovitz, David
- Ridberg, Ronit
- Kanopy (Firm)
- Runtime
- 46
- http://library.link/vocab/subjectName
-
- Direct-to-consumer prescription drug advertising
- Drugs
- Health and medicine
- Media education
- Pharmaceutical industry
- Drugs
- Technique
- live action
- Label
- Big bucks, big pharma : marketing disease & pushing drugs, (online streaming)
- Antecedent source
- unknown
- Carrier category
- online resource
- Carrier MARC source
- rdacarrier
- Configuration of playback channels
- unknown
- Content category
- two-dimensional moving image
- Content type MARC source
- rdacontent
- Control code
- kan1041524
- Dimensions
- unknown
- Extent
- 1 online resource (1 video file, 46 min.)
- File format
- unknown
- Form of item
- online
- Level of compression
- unknown
- Media category
- computer
- Media MARC source
- rdamedia
- Medium for sound
- other
- Publisher number
- 1041524
- Quality assurance targets
- not applicable
- Reformatting quality
- unknown
- Sound
- sound
- Sound on medium or separate
- sound on medium
- Specific material designation
-
- other
- remote
- System control number
- (OCoLC)897765568
- System details
- Mode of access: World Wide Web
- Video recording format
- other
- Label
- Big bucks, big pharma : marketing disease & pushing drugs, (online streaming)
- Antecedent source
- unknown
- Carrier category
- online resource
- Carrier MARC source
- rdacarrier
- Configuration of playback channels
- unknown
- Content category
- two-dimensional moving image
- Content type MARC source
- rdacontent
- Control code
- kan1041524
- Dimensions
- unknown
- Extent
- 1 online resource (1 video file, 46 min.)
- File format
- unknown
- Form of item
- online
- Level of compression
- unknown
- Media category
- computer
- Media MARC source
- rdamedia
- Medium for sound
- other
- Publisher number
- 1041524
- Quality assurance targets
- not applicable
- Reformatting quality
- unknown
- Sound
- sound
- Sound on medium or separate
- sound on medium
- Specific material designation
-
- other
- remote
- System control number
- (OCoLC)897765568
- System details
- Mode of access: World Wide Web
- Video recording format
- other
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.randwick.nsw.gov.au/portal/Big-bucks-big-pharma--marketing-disease-/S2OiVYhye8o/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.randwick.nsw.gov.au/portal/Big-bucks-big-pharma--marketing-disease-/S2OiVYhye8o/">Big bucks, big pharma : marketing disease & pushing drugs, (online streaming)</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.randwick.nsw.gov.au/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="https://link.randwick.nsw.gov.au/">Randwick City Library</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.randwick.nsw.gov.au/portal/Big-bucks-big-pharma--marketing-disease-/S2OiVYhye8o/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.randwick.nsw.gov.au/portal/Big-bucks-big-pharma--marketing-disease-/S2OiVYhye8o/">Big bucks, big pharma : marketing disease & pushing drugs, (online streaming)</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.randwick.nsw.gov.au/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="https://link.randwick.nsw.gov.au/">Randwick City Library</a></span></span></span></span></div>
