Media relations : issues and strategies, Jane Johnston
Resource Information
The instance Media relations : issues and strategies, Jane Johnston represents a material embodiment of a distinct intellectual or artistic creation found in Randwick City Library.
The Resource
Media relations : issues and strategies, Jane Johnston
Resource Information
The instance Media relations : issues and strategies, Jane Johnston represents a material embodiment of a distinct intellectual or artistic creation found in Randwick City Library.
- Label
- Media relations : issues and strategies, Jane Johnston
- Title remainder
- issues and strategies
- Statement of responsibility
- Jane Johnston
- Bibliography note
- Includes bibliographical references and index
- Contents
- 1. Media relations in context -- 2. Understanding the media environment -- 3. Theorising media relations -- 4. Law and ethics in media relations -- 5. Working with the news media -- 6. Media relations campaigns -- 7. Media releases -- 8. Media kits, guides and online media centres -- 9. Media conferences, "famils" and events -- 10. Not just the news -- 11. Working with newspapers and magazines -- 12. Working with radio and television -- 13. Working with the internet and social media
- Control code
- 000049683799
- Dimensions
- 23 cm.
- Edition
- 2nd ed.
- Extent
- viii, 296 p.
- Isbn
- 9781742376448
- Other physical details
- ill., ports.
- Record ID
- u127383
Context
Context of Media relations : issues and strategies, Jane JohnstonInstantiates
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.randwick.nsw.gov.au/resource/1ucJmmuDGr4/" typeof="Book http://bibfra.me/vocab/lite/Instance"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.randwick.nsw.gov.au/resource/1ucJmmuDGr4/">Media relations : issues and strategies, Jane Johnston</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.randwick.nsw.gov.au/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.randwick.nsw.gov.au/">Randwick City Library</a></span></span></span></span></div>
