Coverart for item
The Resource Inside spin : the dark underbelly of the PR industry, Bob Burton

Inside spin : the dark underbelly of the PR industry, Bob Burton

Label
Inside spin : the dark underbelly of the PR industry
Title
Inside spin
Title remainder
the dark underbelly of the PR industry
Statement of responsibility
Bob Burton
Creator
Subject
Language
eng
Summary
Corporate and government spin doctors invisibly influence just about every news story we read, see and hear. Perhaps even more significant is what they manage to keep out of the news altogether. Bob Burton peers inside the hidden world of corporate and government spin to reveal the extraordinary impact of the PR industry. He illuminates the hardball and soft tactics used by PR companies to smother dissenting viewpoints, mask sponsors, attack corporate competitors and influence politicians. Through a series of detailed case studies from both private and public sectors, he shows just how much PR controls what we see, hear and think about the organisations that manage our society
http://library.link/vocab/creatorDate
1959-
http://library.link/vocab/creatorName
Burton, Bob
Dewey number
659.2
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Public relations
  • Public relations
  • Mass media
Target audience
adult
Label
Inside spin : the dark underbelly of the PR industry, Bob Burton
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Control code
000041605310
Dimensions
20 cm.
Extent
x, 313 p.
Form of item
regular print reproduction
Isbn
9781741752175
Isbn Type
(pbk.) :
Label
Inside spin : the dark underbelly of the PR industry, Bob Burton
Publication
Bibliography note
Includes bibliographical references and index
Control code
000041605310
Dimensions
20 cm.
Extent
x, 313 p.
Form of item
regular print reproduction
Isbn
9781741752175
Isbn Type
(pbk.) :

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      -33.938111 151.237977
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