The Resource Iconoclast : a neuroscientist reveals how to think differently, Gregory Berns
Iconoclast : a neuroscientist reveals how to think differently, Gregory Berns
Resource Information
The item Iconoclast : a neuroscientist reveals how to think differently, Gregory Berns represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Randwick City Library.This item is available to borrow from 1 library branch.
Resource Information
The item Iconoclast : a neuroscientist reveals how to think differently, Gregory Berns represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Randwick City Library.
This item is available to borrow from 1 library branch.
- Summary
- "What makes iconoclasts so astoundingly creative and successful? They overcome mental barriers that stop most of us cold. The brain has three natural roadblocks that stand in the way of truly innovative thinking: flawed perception, fear of failure, and the inability to persuade others. But, like an iconoclast, you can break through these barriers. Leading neuroscientist Gregory Berns shows how in this tour of the science behind thinking differently."--BOOK JACKET
- Language
- eng
- Extent
- x, 249 p.
- Note
- Formerly CIP
- Contents
-
- Introduction. Doing What Can't Be Done / Howard Armstrong
- 1. Through the Eye of an Iconoclast / Dale Chihuly, Paul Lauierbur and Nolan Bushnell
- 2. From Perception to Imagination / Walt Disney, Florence Nightingale, Branch Rickey and Kary Mullis
- 3. Fear - The Inhibitor of Action / Jackie Robinson, Dixie Chicks, Computer Associates and Rite-Solutions
- 4. How Fear Distorts Perception / NASA / Richard Feynman, Solomon Asch and Martin Luther King Jr.
- 5. Why the Fear of Failure Makes People Risk Averse / David Dreman, Bill Miller and Henry Ford
- 6. Brain Circuits for Social Networking / Pablo Picasso, Vincent van Gogh, Stanley Milgram, Ray Kroc, Arnold Schwarzenegger, Linus Torvalds and Warren Buffett
- 7. Private Spaceflight - A Case Study of Iconoclasts Working Together / Burt Rutan, Richard Branson, Peter Diamandis and Rick Homans
- 8. When Iconoclast Becomes Icon / Arthur Jones, Jonas Salk and Steve Jobs
- Appendix. The Iconoclast's Pharmacopeia
- Isbn
- 9781422115015
- Label
- Iconoclast : a neuroscientist reveals how to think differently
- Title
- Iconoclast
- Title remainder
- a neuroscientist reveals how to think differently
- Statement of responsibility
- Gregory Berns
- Title variation
- Neuroscientist reveals how to think differently
- Language
- eng
- Summary
- "What makes iconoclasts so astoundingly creative and successful? They overcome mental barriers that stop most of us cold. The brain has three natural roadblocks that stand in the way of truly innovative thinking: flawed perception, fear of failure, and the inability to persuade others. But, like an iconoclast, you can break through these barriers. Leading neuroscientist Gregory Berns shows how in this tour of the science behind thinking differently."--BOOK JACKET
- Cataloging source
- UKM
- http://library.link/vocab/creatorName
- Berns, Gregory
- Dewey number
- 612.8
- Illustrations
- illustrations
- Index
- index present
- Literary form
- non fiction
- http://library.link/vocab/subjectName
-
- Iconoclasm
- Psychology, Industrial
- Creative ability
- Neuropsychology
- Label
- Iconoclast : a neuroscientist reveals how to think differently, Gregory Berns
- Note
- Formerly CIP
- Bibliography note
- Includes bibliographical references
- Contents
- Introduction. Doing What Can't Be Done / Howard Armstrong -- 1. Through the Eye of an Iconoclast / Dale Chihuly, Paul Lauierbur and Nolan Bushnell -- 2. From Perception to Imagination / Walt Disney, Florence Nightingale, Branch Rickey and Kary Mullis -- 3. Fear - The Inhibitor of Action / Jackie Robinson, Dixie Chicks, Computer Associates and Rite-Solutions -- 4. How Fear Distorts Perception / NASA / Richard Feynman, Solomon Asch and Martin Luther King Jr. -- 5. Why the Fear of Failure Makes People Risk Averse / David Dreman, Bill Miller and Henry Ford -- 6. Brain Circuits for Social Networking / Pablo Picasso, Vincent van Gogh, Stanley Milgram, Ray Kroc, Arnold Schwarzenegger, Linus Torvalds and Warren Buffett -- 7. Private Spaceflight - A Case Study of Iconoclasts Working Together / Burt Rutan, Richard Branson, Peter Diamandis and Rick Homans -- 8. When Iconoclast Becomes Icon / Arthur Jones, Jonas Salk and Steve Jobs -- Appendix. The Iconoclast's Pharmacopeia
- Control code
- 000042625553
- Dimensions
- 24 cm.
- Extent
- x, 249 p.
- Isbn
- 9781422115015
- Isbn Type
- (hbk.)
- Lccn
- 2008003080
- Other physical details
- ill.
- System control number
- (OCoLC)191732361
- Label
- Iconoclast : a neuroscientist reveals how to think differently, Gregory Berns
- Note
- Formerly CIP
- Bibliography note
- Includes bibliographical references
- Contents
- Introduction. Doing What Can't Be Done / Howard Armstrong -- 1. Through the Eye of an Iconoclast / Dale Chihuly, Paul Lauierbur and Nolan Bushnell -- 2. From Perception to Imagination / Walt Disney, Florence Nightingale, Branch Rickey and Kary Mullis -- 3. Fear - The Inhibitor of Action / Jackie Robinson, Dixie Chicks, Computer Associates and Rite-Solutions -- 4. How Fear Distorts Perception / NASA / Richard Feynman, Solomon Asch and Martin Luther King Jr. -- 5. Why the Fear of Failure Makes People Risk Averse / David Dreman, Bill Miller and Henry Ford -- 6. Brain Circuits for Social Networking / Pablo Picasso, Vincent van Gogh, Stanley Milgram, Ray Kroc, Arnold Schwarzenegger, Linus Torvalds and Warren Buffett -- 7. Private Spaceflight - A Case Study of Iconoclasts Working Together / Burt Rutan, Richard Branson, Peter Diamandis and Rick Homans -- 8. When Iconoclast Becomes Icon / Arthur Jones, Jonas Salk and Steve Jobs -- Appendix. The Iconoclast's Pharmacopeia
- Control code
- 000042625553
- Dimensions
- 24 cm.
- Extent
- x, 249 p.
- Isbn
- 9781422115015
- Isbn Type
- (hbk.)
- Lccn
- 2008003080
- Other physical details
- ill.
- System control number
- (OCoLC)191732361
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.randwick.nsw.gov.au/portal/Iconoclast--a-neuroscientist-reveals-how-to/gzGSuLnDtvc/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.randwick.nsw.gov.au/portal/Iconoclast--a-neuroscientist-reveals-how-to/gzGSuLnDtvc/">Iconoclast : a neuroscientist reveals how to think differently, Gregory Berns</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.randwick.nsw.gov.au/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.randwick.nsw.gov.au/">Randwick City Library</a></span></span></span></span></div>
