Coverart for item
The Resource How to do marketing : a comprehensive guide for small business, Jane Hillsdon

How to do marketing : a comprehensive guide for small business, Jane Hillsdon

Label
How to do marketing : a comprehensive guide for small business
Title
How to do marketing
Title remainder
a comprehensive guide for small business
Statement of responsibility
Jane Hillsdon
Creator
Author
Subject
Language
eng
Summary
Many regional business owners see marketing as an expense rather than an investment, and if you don't do it well that's exactly what it is. But if you understand what your marketing goals are, who to target, what techniques and messages to use, how to choose the right outlets, and how to position your brand, marketing is an investment in your business that will pay off many times over. Jane Hillsdon addresses all of these issues in How To Do Marketing, and much more. This is a comprehensive and easy-to-follow guide for regional small business owners who want to learn brave, nimble and clever marketing solutions that leverage out-of-the-box thinking, including: working out your marketing goals and matching them to your business goals choosing the right media channels getting great results on a limited budget understanding social media, television, radio and other mediums monitoring and maximising the results of your marketing getting help if you need it taking advantage of the many opportunities in regional areas. Creative and effective marketing doesn't have to come with a hefty price tag. And working in regional Australia with many local clients, Jane understands the particular challenges that face rural businesses
Cataloging source
BVISBN
http://library.link/vocab/creatorName
Hillsdon, Jane
Dewey number
658.8
Index
no index present
Literary form
non fiction
http://library.link/vocab/subjectName
  • Small business marketing
  • Small business
Target audience
adult
Label
How to do marketing : a comprehensive guide for small business, Jane Hillsdon
Instantiates
Publication
Copyright
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
000065907001
Dimensions
23 cm.
Edition
Regional Australia edition.
Extent
x, 221 pages
Isbn
9781925921076
Isbn Type
(paperback)
Lccn
be2019028017
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
System control number
(OCoLC)1100585777
Label
How to do marketing : a comprehensive guide for small business, Jane Hillsdon
Publication
Copyright
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Control code
000065907001
Dimensions
23 cm.
Edition
Regional Australia edition.
Extent
x, 221 pages
Isbn
9781925921076
Isbn Type
(paperback)
Lccn
be2019028017
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
System control number
(OCoLC)1100585777

Library Locations

    • Lionel Bowen Library and Community CentreBorrow it
      669-673 Anzac Parade, Marouba, NSW, 2035, AU
      -33.938111 151.237977
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