The Resource Don't just set prices : manage them strategically!, (online streaming)

Don't just set prices : manage them strategically!, (online streaming)

Label
Don't just set prices : manage them strategically!
Title
Don't just set prices
Title remainder
manage them strategically!
Contributor
Speaker
Subject
Language
eng
Summary
Traditional pricing methods involve a trade-off. You want to charge as much as you can in order to maximize Profits, but not so much that there is a negative impact on sales. So when a customer rejects your price, does it mean that the price is too high? According to Tom Nagle, not necessarily. To get customers to pay for value, he maintains, you need to approach your markets proactively, with communications that justify your price in terms of value. You need to manage a price structure that tracks with value, and a pricing process that forces customers to acknowledge value
Cataloging source
UtOrBLW
Characteristic
videorecording
Date time place
Originally produced by Kantola Productions in 2005
http://library.link/vocab/relatedWorkOrContributorName
  • Nagle, Tom
  • Kanopy (Firm)
Runtime
56
http://library.link/vocab/subjectName
  • Pricing
  • Marketing
  • Strategic planning
Technique
live action
Label
Don't just set prices : manage them strategically!, (online streaming)
Link
Instantiates
Publication
Note
Title from title frames
Antecedent source
unknown
Carrier category
online resource
Carrier MARC source
rdacarrier
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Control code
kan1042668
Dimensions
unknown
Extent
1 online resource (1 video file, approximately 56 min., 57 sec.)
File format
unknown
Form of item
online
Level of compression
unknown
Media category
  • computer
  • video
Media MARC source
  • rdamedia
  • rdamedia
Medium for sound
other
Other physical details
digital, .flv file, sound
Publisher number
1042668
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • other
  • remote
System control number
(OCoLC)897765915
System details
Mode of access: World Wide Web
Video recording format
other
Label
Don't just set prices : manage them strategically!, (online streaming)
Link
Publication
Note
Title from title frames
Antecedent source
unknown
Carrier category
online resource
Carrier MARC source
rdacarrier
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Control code
kan1042668
Dimensions
unknown
Extent
1 online resource (1 video file, approximately 56 min., 57 sec.)
File format
unknown
Form of item
online
Level of compression
unknown
Media category
  • computer
  • video
Media MARC source
  • rdamedia
  • rdamedia
Medium for sound
other
Other physical details
digital, .flv file, sound
Publisher number
1042668
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • other
  • remote
System control number
(OCoLC)897765915
System details
Mode of access: World Wide Web
Video recording format
other

Library Locations

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      -33.938111 151.237977
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